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| COUNTER DISPLAY
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Cast metal jar holder, almost
certainly for a Clipper Jar. The flat base has "Planters" in
cursive and "Salted Peanuts" in block letters. The raised
lettering would have originally had a gold finish on it. What makes the
piece so stunning is the nearly 14" high three color Mr. Peanut
which stands on its own little box coming off of the base. The base is
10-1/2" wide and 9-1/2" deep. Marked on the bottom
"American Art Works Coshocton Ohio". 1938 vintage.
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CARD
#1 -
NASCAR card which features Mr. Peanut with the #98
Planters/Banquet Frozen Foods race car, as well as drivers
Travis Carter and Butch Miller. Planters racing gear is pictured
on the back of the card, along with an order form. 6" x
9". 1990.
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CARD
#2 - As above,
except the drivers are Travis Carter and Jimmy Spencer, and the
"running" Planters Racing Team logo takes the place of Mr.
Peanut. 1991. |
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| BUMPER STICKER - Given
away at a 1986 Providence College (Rhode Island) hockey game, and signed
by sportscaster Sean McDonough. Advertising the Planters Peanut Bar
(known to the rest of us as the Jumbo Block). |
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| PLAYBILL - From
the Cort Theatre (138 W. 48th Street), for the Broadway play "Room
Service" (1937). The cover of the Playbill feature a view of
Times Square, with the Planters Peanuts neon sign on the front of the
Times Building. |
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| NUTSTALGIA
BOX AND GIFTS -
Nutstalgia was a Christmas 2021 Planters promotion that was
supposed to be like celebrating Christmas circa 1984. You had to
enter the sweepstakes online and there were 7800 winners, who
would receive a colorful cardboard box (pictured) filled with
swag, including a white bucket hat, a slap band (for your
wrist), a small drawstring sack, a wristwatch, a fanny pack and
a pair of athletic socks, all of which say Planters on them
(also pictured). At the bottom of the box was a waxy paper
insert with various symbols on it like a top hat, a bowl of
peanuts etc. In addition, each box contained 1980's style low
tech toys and games like a Slinky, jacks, Twister and a Wooly
Willy magnetic drawing game, as well as a cassette player and
DVD's of older movies like a Christmas Story and Jumanji. Most
people online appeared to hav kept the non-Planters items and
are selling the Planters gear, while others kept all the
contents and are just selling the cardboard box!
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BROCHURE
- A
press release packet from 1999 promoting Planters" three
year sponsorship contract as an official NASCAR sponsor. The
packet contains driver photos, a Mr. Peanut fact sheet (which
references the Peanut Pals), and various images of the Planters
NASCAR logo of that time, with Mr. Peanut waving the checker
flag. |
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ARTICLE
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Small story from a 1927 publication discussing the unique
manufacturing issues face by Millspaugh and Irish, an
Indianapolis auto body manufacturing firm, as they made a fleet
of 12 first generation NutMobiles. The firm was out of business
by the following year. An interesting history of the company can
be found at www.coachbuilt.com
along with some photos of the Planters car. Each shell
indentation had to be hammered and painted, and the Mr. Peanut
was hinged so as to tilt back in case of a low overpass. The
salesman would put his items in the hollow area under the
figure. |
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